Links - Upper Deck keeps Woods as spokesman - North River Minor Hockey Association

Upper Deck keeps Woods as spokesmanskip to main content (press enter)Your weather location has not been setSet weather locationCBC Global Header NavigationCBCca News news drop down menu Sports sports drop down menu Radio radio drop down menu TV tv drop down menu My Region drop down menu More drop down menu Watch drop down menu Listen drop down menu Search CBCca Submit Search Sign Up Log In Hockey Headlines Scoreboard Standings Stats NHL Schedule Teams Players Hockey Night in Canada Highlights Fantasy Pool Commonwealth Football Headlines CFL Scoreboard CFL Standings CFL Stats CFL Teams NFL Scoreboard NFL Standings NFL Stats NFL Teams NFL Players Video Alpine Skiing Curling Figure Skating Basketball NBA Scoreboard Standings Stats Teams Players Basketball News Feed Baseball MLB Scoreboard Standings Stats Teams Players Baseball News Feed Soccer MLS Scoreboard MLS Standings International Stats Soccer News Feed Amateur Sports Golf Tennis Story Tools EMAIL PRINT Text Size S M L XL REPORT TYPO SEND YOUR FEEDBACK Upper Deck keeps Woods as spokesman Last Updated Tuesday December 15 2009 938 PM ET Comments7Recommend4The Associated Press Tiger Woods is the exclusive spokesman for Upper Deck Co (Paul SakumaAssociated Press)Sports card and memorabilia maker Upper Deck Co said Tuesday it will continue its relationship with Tiger WoodsThe company and its Upper Deck Authenticated collectibles division said the two look forward to his eventual return to the PGA TourUpper Deck chief executive officer Richard McWilliam said in a release the athlete and his family have the companys full supportWoods announced late last week he was taking an indefinite leave from public life and golf while he works to fix his marriage after multiple allegations of infidelitySince then Woodss sponsors have been weighing their options as the media firestorm surrounding Woods continuesCompanies use celebrity endorsements to sell products and boost their image But the propositions can be risky and expensive if a celebrity falls from graceAccording to figures released Tuesday from TNS Media Intelligence Woodss top six sponsors have spent about $793 million US on ads featuring Woods or his name through October this yearWoods has been Upper Decks exclusive golf spokesman and autograph signer since 2001 The company declined to comment on the length or value of the contractThe company based in Carlsbad Calif sells everything from thousanddollar autographed pictures of Woods to original artwork and autographed shoesIt has not had a golf trading card set since 2005 but spokesman Terry Melia said sometimes Upper Deck includes single cards of Woods along with other celebrities and stars in baseball card launchesAccenture dropped WoodsMajor sponsor Accenture dropped Woods on Sunday saying he no longer fits with the companys image The consulting firm had banked heavily on the golfer to push its ...